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	<title>Zero To Sixty Marketing LLC &#187; I&#8217;m Guilty: 6 Social Media Sins</title>
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		<title>I&#8217;m Guilty: 6 Social Media Sins</title>
		<link>http://zerotosixtymarketing.com/6-social-media-sins/</link>
		<comments>http://zerotosixtymarketing.com/6-social-media-sins/#comments</comments>
		<pubDate>Wed, 17 Feb 2010 14:30:30 +0000</pubDate>
		<dc:creator>Susan Hamilton</dc:creator>
				<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[quality control]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://zerotosixtymarketing.com/?p=1312</guid>
		<description><![CDATA[As much as I know that social media forums like Facebook and Twitter offer brilliant free marketing for small businesses when used strategically, there are a handful of things I've begun to hate, I mean...er...strongly dislike when it comes to socializing on those platforms. They are, sadly, things I could have done better or understood more fully if I had made it my entire life for a set period of time. I couldn't, and can't, and I'll assume that you don't have that kind of time, either. I really do work, and because I write for my living, quiet thought is my friend. That means long hours of intense mulling over and reading (the one thing I love about Twitter, by the way - things I read and learn from what is posted there.)<br /><br />Please learn from my mistakes. I committed these social media crimes knowing full well what I was doing, and thought in time these problems would rectify themselves. They haven't. And now I'm paying the price for poor planning.
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<p>As much as I know that social media forums like Facebook and Twitter offer brilliant free marketing for small businesses when used strategically, there are a handful of things I&#8217;ve begun to hate, I mean&#8230;er&#8230;<em>strongly dislike </em>when it comes to socializing on those platforms. They are, sadly, things I could have done better or understood more fully if I had made it my entire life for a set period of time. I couldn&#8217;t, and can&#8217;t, and I&#8217;ll assume that you don&#8217;t have that kind of time, either. I really do <em>work</em>, and because I write for my living, quiet thought is my friend. That means long hours of intense mulling over and reading (the one thing I love about Twitter, by the way &#8211; things I read and learn from what is posted there.)</p>
<p><a href="http://zerotosixtymarketing.com/wp-content/uploads/2010/02/Twitter_128x128.png"><img class="size-full wp-image-1321 alignleft" style="margin-right: 10px;" title="Are You Building Your Twitter List Wisely?" src="http://zerotosixtymarketing.com/wp-content/uploads/2010/02/Twitter_128x128.png" alt="Are You Building Your Twitter List Wisely?" width="128" height="128" /></a>Please learn from my mistakes. I committed these social media crimes knowing full well what I was doing, and thought in time these problems would rectify themselves. They haven&#8217;t. And now I&#8217;m paying the price for poor planning.</p>
<p><a href="http://www.facebook.com/ZeroToSixtyMarketing"><img class="alignright size-full wp-image-1320" title="Fan us on Facebook" src="http://zerotosixtymarketing.com/wp-content/uploads/2010/02/FaceBook_128x128.png" alt="Fan us on Facebook" width="128" height="128" /></a>I wanted to name this article, <em>6 Things I HATE About Social Media</em>, but my sister and mentor scolded me and told me I needed to speak more effectively about my calamity, and also that I should share with you problems I could have avoided, rather than just throw the fit I was intending.</p>
<p>I learned social media for business and accidentally realized it was a good hook up for long lost family. That was cool, but I&#8217;m not in there constantly typing about my life, and I haven&#8217;t talked myself into purchasing the $400 phone that would let me Twitter and Facebook the only time I really would, (out and about with my unique, humorous perspective:-) I should be ashamed, because I endorse social media for my clients and really believe that a local business can use these tools with some really kick-a** results. But for me, I&#8217;ve been in it just long enough to know what I hate&#8230;er&#8230;<em>strongly dislike.</em></p>
<ol>
<li>I indiscriminately chose people to follow believing it was more important at the beginning to start a list and refine it later.  I thought it was O.K. to start my list with &#8216;who-evers&#8217; but now I have to go in and fish through them to rid my list of them so I don&#8217;t accidentally get rid of someone I like. What a pain.</li>
<li> I followed marketers just because we were in the same industry. B-a-a-aad idea. Only a handful are really interesting, the rest just abuse the twittersphere.</li>
<li> I allowed strong political perspectives, but prejudice is prejudice, and I hate it. Republican, Democrat, Liberal, Conservative &#8211; whatever, why must you decide you&#8217;re one thing and someone else is another? I&#8217;ll choose for myself, thank you, but political party certainly doesn&#8217;t define me and shouldn&#8217;t make you angry.</li>
<li> I don&#8217;t know how to get rid of the disreputable, vulgar and obscene people that for some reason decided to follow me. I report them, they come back. DON&#8217;T FOLLOW ME! I get updates in my email every once and awhile when checking my new followers. I look at their profile and see their updates and can&#8217;t for the life of me figure why they followed me. Yuck, go away. I&#8217;m not a part of any one&#8217;s harem.</li>
<li> I allowed automated quotes. I should have stopped following those eons ago. Thought it might keep me positive. Some are actually pretty insightful. Know what keeps me positive? REAL conversations and feedback. I&#8217;m a positive person, really.</li>
<li> I didn&#8217;t get that expensive phone so I can&#8217;t update when I&#8217;m out running errands. Trouble is, I really engage in conversations with people. Real people I can see. I talk to my favorite cashiers, neighbors, people waiting in lines, and just about anyone. If I&#8217;m zeroed in on my cell phone during those precious moments, I&#8217;m missing out in some rewarding interaction. That phone is a thorn in my side because I know for business, it would help me be more efficient. I don&#8217;t think it would help me as a person, though. Sometimes ya gotta make choices.</li>
</ol>
<p>So, I guess that&#8217;s a shameful perspective for someone who thinks all small businesses should be represented on social forums. There&#8217;s only a handful of people I really enjoy, the rest I will delete soon, if I haven&#8217;t already. How I wish I had been more discriminating. It will easily take hours.</p>
<p>If only local businesses would represent themselves, they could completely tear up their industry giants. Marketers, on the other hand, seriously over-saturate.</p>
<p>Oh, there&#8217;s one more thing I <em>strongly dislike.</em>..</p>
<p>I love God, and I&#8217;ll tell you all about it in person if our conversation ever goes that way. In no way would I ever publicly or otherwise disclaim God, I think that would be stupid because He&#8217;s been integrally involved in my life and I&#8217;m uber-thankful, but I really strongly dislike what&#8217;s happened to marketing-speak. Every time I try to forage new relationships with what I hope to be my peers, I end up with these people that scream Holier than Holy all over my Facebook page. Nothing wrong with inspiration, but what I&#8217;m talking about is over the top. Gonna have to thin that out.</p>
<p>I hope you&#8217;ve learned from my mistakes, I&#8217;ll try to do better, promise. For those of you who&#8217;ve stuck with me through the weird stuff, well&#8230;please accept my apology, and&#8230;thanks.</p>
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