Marketing is more than placing an ad in a circular, sending out a brilliant piece of direct mail, or cold-calling clients about your product or service. While those are great things to be doing for your small business, embracing your 
marketing as a total communication strategy is even more effective.
Here’s why: Read More→
You’re not alone. While writing a press release is only half the battle, getting it picked up and read continues to haunt industry professionals everywhere. This doesn’t have to be the case, say the authors of Press Releases Designed For Effect. Not only will recognizing new dynamics re-energize your small business marketing campaign, but here at Zero To Sixty Marketing, we believe working smarter includes producing better results in less time.
Twitter, Facebook, LinkedIn: These and an abundance of smaller social sites are gaining ground as searchable resources. Their value as search engines is directly related to their value as social networking sites. In fact, if you want to know what’s being said on any given topic, your quickest, most accurate resource would be one of Twitter’s many social search tools, such as Twitter Search or Tweet Grid. Why? Because Twitter is where the conversation is happening.
It’s very important for me to know how my business is doing – not just by watching the financial ledger, but also by watching the environment around me. What are our neighboring businesses doing? More importantly, what are our competitors doing? Has their business grown at the same rate as ours or has it accelerated past ours, without my noticing?
Keeping up with the Jones’ does have a relevant place in business. Some of what the Jones’ are doing are simply gimmicks that yield no returns. But if you ignore everything they do, you’ll soon learn that you’ve been left in their dust, wondering why and how it happened. Read More→
"Love your newsletter. Very, very professional. I don't know how you come up with something so good all the time!" ~ Dorothy Skinner, Gary's Quality Plumbing "I think the handout was the some of the best work I have ever seen. Yes, copy, illustrations, layout ... it was all amazing." ~ Glen E. Armes, Sr. VP op2, a division of Old Republic Title "Shari and the team at Zero To Sixty Marketing did a great job. Best of all, the results were obvious. We improved steadily in the rankings, getting more traffic and followers." ~ Duane Weber, Green Light Sign Solutions "The Valentine letter is awesome, thank you!" ~Connie Koehnke, Hair Connection "Zero To Sixty Marketing knows search and certainly can help you, too." ~ Duane Weber |
Shari or Gerald at our Main Office:
920-364-0261
Susan at our Dallas Office:
214-714-0495
