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Archive for small business marketing

Plugins Make Functionality Look Easy

by Susan Hamilton · Comments (0)
17 Oct
Plugins Make Functionality Look Easy Play Now | Play in Popup | Download

It used to be that extreme functionality was only for ‘big players’ online. Small companies really didn’t think they could do much with their websites, they basically represented an online address and that was about it.

With WordPress and iThemes, that couldn’t be further from the truth. About two years ago, we decided to exclusively build WordPress websites – and our clients are some of the most independently capable business owners out there.

It’s a good thing. The most frequently asked question we get from a new prospect is, “How can I get more control of my website, without destroying it?”    Read More→

Comments (0)
Categories : Mobile Blog, Website Design
Tags : iThemes, small business marketing, website marketing strategy, WordPress websites

How Online Content Grows Wings

by Shari Voigt · Comments (0)
12 Aug

Exact Target reports that Twitter users are more likely to post regularly to blogs, more likely to post product and service reviews, and more likely to share coupons on coupon sites. We’re also more likely to write articles, post videos, contribute to wiki’s, and comment on other people’s blogs. This rings true for me, because as a Twitter user, I like to find interesting or educational tidbits that I can share with my readers.  Read More→

Comments (0)
Categories : Mobile Blog, Twitter
Tags : business awareness, content marketing, small business marketing, Twitter

Your Small Business Should Be Blogging

by Susan Hamilton · Comments (0)
11 Aug

Why should your small business be blogging? Your interaction with viewers, or lack thereof, may be the only thing holding you back from more sales. While the importance of a website is crucial in our tech-crazy era, a website that has the ability to update information through blogging will outperform in sales when compared to a company website that doesn’t. There are other ways to add updated material continually to your site, and many have value, but a blog adds something more.   Read More→

Comments (0)
Categories : Business Blogging, Mobile Blog
Tags : business awareness, small business marketing

Small Business Listing: Images are Important

by Susan Hamilton · Comments (0)
23 Jun

What one company learned the hard way

Did you post photos on your Google Places listing? If you haven’t, consider this: one company didn’t, and the photo that was included was a poorly shot photo of the home of a customer who posted a review.

The review was favorable, the photo was not. Many times, these details seem insignificant until they are seen from the outside looking in. When you’re filling out the details of your business listing, the photos, videos, and reviews play a big part of your overall appearance, but may not seem like they need to be added now. Problem is, if you put it off for another day, another day comes and goes without your listing being completely finished. Images help your viewers understand where you are, who you are, and what products you offer. When you connect with the public on line in this way, you become a reality. You cease to be only a link on a page and become something they can identify with.

Read More→

Comments (0)
Categories : Local Marketing, Mobile Blog
Tags : small business listing, small business marketing
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