Routinely I have conversations with others in my industry about the status and impact the economy is having on their businesses. We’ve decided that the success or failure of a business stems from several factors. Where there’s visual evidence that others in an industry you belong to are working, you can reasonably assume there’s enough work for you. [Read more…] about It Could be Time to Re-stock Sales Media
Mobile Blog
Business Brochures With Purpose
What exactly is the purpose of your brochure? An event handout? Will you use it to share a new product? Do you want a certain reaction from its readers?
Marketing products like brochures work best when you break down every action a prospect might take.
Definitions for Small Business Learning
Within our unique business model, we all come together from different backgrounds and levels of understanding based on the services we’ve offered our clients over the years. Many times that spurs some interesting conversations about the terms we use within our company and whether or not our clients truly understand what we mean! Here’s a brief list of common definitions that may help you: [Read more…] about Definitions for Small Business Learning
Plan Before Phone Conferencing
More and more business is handled over phone lines and screen-share. Well planned, these are brilliant ways to do business. If you miss important details, however, it can really take away from the experience. Those details have a way of seeming insignificant when two or more parties who haven’t met in person try to become conversational without facial cues. It can get awkward real fast. Don’t you just love it when someone tries to break the tension with a really poor joke or comment? That helps, right? Not.
Time may be a luxury you’re not used to taking, but the truth of the matter is that preparation is going to take a little time. Time is a necessary component. Without taking those minutes to think about objectives, roles and time frames, it can be too easy to have a misunderstanding between teammates or even between your company and your client.
Is Your Business a Referral Engine?
Reading a good book involves a certain amount of tension. You want to get to the next page, but not miss anything along the way. Okay, usually this refers to fiction, but it’s also applicable to John Jantsch’s new book, The Referral Engine. Now that I’ve finished reading it, I’m going to buy a copy for each of our team members – then read through it again, workshop fashion. I expect it will transform the way we do business. It’s already transformed the way I think about our business. [Read more…] about Is Your Business a Referral Engine?
Happy Mother’s Day Ladies!
Enjoy your day, moms. We know it has NOT been an easy ride – this roller coaster called parenting has seen the fastest spins and the quickest up-side-down maneuvers that any life could lead.