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Thank a Small Business Owner!

November 25, 2009 by Shari Voigt Leave a Comment

Budding EntrepreneurSmall businesses are responsible for the majority of new jobs created in the United States. Small businesses, including micro-businesses, make a huge impact on our local economy. We hear much more about big business, but where would we be without the small business owner striving for excellence in our local community? So today’s post is dedicated to the small business owner … all of you, whether you’re the only employee or you employ many.

Thank you!

We (collectively) couldn’t do it without you! If you feel the same way, take a few minutes to encourage and thank a hard-working, small business owner this week!

Our team at Zero To Sixty Marketing is dedicated to helping you, the small to medium-size business get results from your marketing efforts. We’re not out to win the next “Addy” or any other award, for that matter. Our award is your success. It’s the RESULTS that we’re after. And we’re not afraid of taking an unconventional route to get there.   [Read more…] about Thank a Small Business Owner!

What Email List Marketing Method Really Works?

November 18, 2009 by Shari Voigt Leave a Comment

Are You Losing Profits Due to Inconsistent Follow-Up?

Following up with leads is more than just a process – it’s an art. In order to be effective, you need to design a follow-up system, and stick to it, EVERY DAY! If you don’t follow-up with your prospects consistently, INDIVIDUALLY, and in a timely fashion, then you might as well forget the whole follow-up process.

Follow-Up Through Email List Marketing Increases Your Profits

Ignite your email list marketing.Following up with each lead individually, multiple times, but at set intervals, and with pre-written messages, will dramatically increase sales! Others who use this same technique confirm that they have all at least doubled the sales of various products. In order to set this system up though, you need to do some planning.

[Read more…] about What Email List Marketing Method Really Works?

Do Your Potential Customers Forget About You?

November 16, 2009 by Shari Voigt Leave a Comment

Do you have a follow-up strategy for online customer inquiries, one that includes adding your prospect to your email list for future marketing efforts? If your Web site is working as it should, you’re receiving product or service inquiries on a regular basis. But after you’ve delivered that first reply with the information your prospect requested, do you send him any further information? If you’re like most small business owners, you don’t.

[Read more…] about Do Your Potential Customers Forget About You?

What Kind of Business Brochure is Best for You?

October 28, 2009 by Susan Hamilton Leave a Comment

When it comes to traditional print media, you really have some great choices in business brochures. So much to choose from means flexibility and options, so you should take a little time now and again to refresh your memory.  [Read more…] about What Kind of Business Brochure is Best for You?

Downtown Revitalization: The Old is New Again

October 26, 2009 by Gerald Voigt Leave a Comment

As cities strive to improve, many are looking at the heart of their community. Towns, villages and cities were built on a core, the center of the community – their downtown. As the need for faster transit between points became necessary, downtown America was bypassed. Businesses who didn’t want to be forgotten moved from the core of the community to its fringes. For a time the core literally and physically shifted out to the expressway’s edge.

The old downtown seemingly died, and with it, many communities lost part of their soul. But now there has been a resurgence of redevelopment in downtowns across this country – partly because the center is being moved back to its original location. The heritage of the past is being given new birth with construction projects that bring the once forgotten back into vogue.    [Read more…] about Downtown Revitalization: The Old is New Again

Small Business Marketing: It’s Not About You!

October 12, 2009 by Shari Voigt Leave a Comment

It’s so easy and dangerous to get caught up in and pulled into a small, confining box by the thing you sell. Your product, your service, your place. Easy to forget how little anybody cares about that, when you care about it so much.” ~ No B.S. Insider’s Connection, September 2009 Edition

Road SignIt’s no secret that we no longer do business the same way. Price comparisons are easy on the Internet. It’s where we do our research before making the purchase. Price drives customer choice, making yesteryear’s value proposition irrelevant. Yes, thanks to the Internet and intense competition from previous non-contenders, many products and services have become commodities. This changes everything.   [Read more…] about Small Business Marketing: It’s Not About You!

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