Wow, what a week already! I’m headed out the door in just a few minutes to go to a networking dinner in the Dallas – Ft. Worth area, and realizing how truly grateful I am to have the opportunity to meet with other people and learn about their businesses. It keeps me current, and gives me so much encouragement – I can’t begin to express it! But I’ll try.
Yes, I know you’re busy. It’s all you can do to carve out a few minutes to read or listen to this post. And social media … well, you do it whenever you can, but it’s tricky. We do have REAL work to do! Believe me when I tell you, I SO understand you! I feel exactly the same way.
Here’s why I make the effort, and why I think you should, too: (more…)
Get sick of hearing all the things you ‘should’ be doing in business today? It’s a pretty big list, am I right? You know you should be blogging, even though you don’t really see how it matters. You know social media is working for other businesses, but YOUR customers don’t use social media – and they wouldn’t look for you there. (more…)

I’m going to be honest with you, I’m not a huge fan of Twitter … but it is an effective tool if you apply it to the proper task. When we are trying to move a heavy stubborn object, we need leverage, or a big hammer to persuade movement. Twitter can provide such leverage if your hammer is big enough.
(more…)
Whether you know it or not, we all function on belief systems. Have you ever heard, “Whether you think you can, or think you can’t – you’re probably right”?
Well, I want to challenge the way you think about your marketing. After all, what you believe is what you’ll eventually get. If you’re an Inside Line Subscriber – you should be used to getting challenged on a regular basis!
Listen, here’s what I want you to know … (more…)