Are you operating your business month-to-month, even year-to-year, without a plan?
We’re all so busy – too busy, if you ask me. When business is good, we’re so busy filling orders that there’s little time left for anything else. When business is not so good, there’s an urgency to do something, almost anything to bring in new customers. Sound familiar?
It doesn’t have to be feast or famine.
But you won’t fix the problem in 30-minute sound bites. [Read more…] about What’s Your Plan?
Systems make everything you do work better. Automation helps you stay current with some things while you work on others, so it’s a good idea to really think about all the ways you can make your day more efficient. When you systemize your email campaigns, you’ll begin to see a world of opportunity open up right before your eyes. [Read more…] about Systemize Your Email Campaigns
Email is the number one method of communicating with your customer base, with a reach that outweighs social media by a huge percentage worldwide. More and more, those messages are opened on smart phones, and that tiny screen changes the rules. Design, text and messages need to accommodate a busy person on the go viewing on a small screen – or you risk missing out on a large part of the population.
[Read more…] about People Open Email on Smartphones, Are You Ready?
The most effective method of reaching your audience is through an email campaign. Learning how to be straight and to the point can be tricky for many business owners. The longer you’ve been in business, the harder it is to realize that your customers don’t think like you.
[Read more…] about Get Subscribers to Respond
Kids are hungry and we can do something about it. Go to FeedTheChildren.org and find out how to get involved in another child’s life. Many people are out of work, out of money, and hungry.
[Read more…] about Food For Thought
As we draw nearer the end of the year, it’s a good time to review our core business principles. Are you on track to accomplish this year’s operational and marketing goals? Are you doing what you intended to do? Are you growing, or barely hanging on?
It’s also a good time to ask yourself, “why am I in this business, anyway?”
[Read more…] about Why Are You In Business?
