So you have a product or service you feel is a necessity and a solution to the consumer, but now you’re asking, “How do I create awareness and attract the interest of others?”
Well, you have to convey what you are offering is the ideal product, service or entity that will fulfill the customer’s needs and desires.
[Read more…] about Building Buzz Through Advocacy
Adding a picture to a blog post is always a good idea as it helps to convey the message visually and keeps your viewer’s eyes on the page twice as long.
Not everyone is a professional photographer, nor do they have professional camera equipment, but the mistake that most amateurs make is not knowing enough about how to operate their camera properly – whether it’s the camera built into their cell phone, a pocket camera, a point and shoot or even entry level professional equipment.
[Read more…] about Getting Better Visuals For Blogging
As business owners we are always looking for opportunities to promote our businesses and the products and services we provide.
Without such promotion where would we be?
Less known and less profitable, that’s certain. [Read more…] about Values vs. Sales, Is The Timing ALWAYS Right?
I’m going to be honest with you, I’m not a huge fan of Twitter … but it is an effective tool if you apply it to the proper task. When we are trying to move a heavy stubborn object, we need leverage, or a big hammer to persuade movement. Twitter can provide such leverage if your hammer is big enough.
[Read more…] about Hammering The Message Via Twitter
Using an email address other than your domain name, or one that promotes your brand, makes completing the sales cycle tricky.
In this day and age of independent contractors and sales agents, it can be bothersome trying to figure out who is who selling what on behalf of who. Poor branding efforts dilute a clear sales channel, and that’s not good for the consumer. If it’s not good for the consumer, it’s not good for your company, plain and simple.
Let me explain why: [Read more…] about Make Sure Customers Trust Your Email Address
Routinely I have conversations with others in my industry about the status and impact the economy is having on their businesses. We’ve decided that the success or failure of a business stems from several factors. Where there’s visual evidence that others in an industry you belong to are working, you can reasonably assume there’s enough work for you. [Read more…] about It Could be Time to Re-stock Sales Media
