Zero To Sixty Marketing

Social Media

3 Reasons to Make Networking Part of Your Routine

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Wow, what a week already! I’m headed out the door in just a few minutes to go to a networking dinner in the Dallas – Ft. Worth area, and realizing how truly grateful I am to have the opportunity to meet with other people and learn about their businesses. It keeps me current, and gives me so much encouragement – I can’t begin to express it! But I’ll try.

Yes, I know you’re busy. It’s all you can do to carve out a few minutes to read or listen to this post. And social media … well, you do it whenever you can, but it’s tricky. We do have REAL work to do! Believe me when I tell you, I SO understand you! I feel exactly the same way.

Here’s why I make the effort, and why I think you should, too:  [Read more…] about 3 Reasons to Make Networking Part of Your Routine

3 Reasons THAT Won’t Work For YOUR Business

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Get sick of hearing all the things you ‘should’ be doing in business today? It’s a pretty big list, am I right? You know you should be blogging, even though you don’t really see how it matters. You know social media is working for other businesses, but YOUR customers don’t use social media – and they wouldn’t look for you there.
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Marketing Is About Beliefs

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Whether you know it or not, we all function on belief systems. Have you ever heard, “Whether you think you can, or think you can’t – you’re probably right”?

Well, I want to challenge the way you think about your marketing. After all, what you believe is what you’ll eventually get. If you’re an Inside Line Subscriber – you should be used to getting challenged on a regular basis!

Listen, here’s what I want you to know … [Read more…] about Marketing Is About Beliefs

Managing Your Time Makes You More Effective

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Do you hate knowing you have so much more to do for your business than previous generations of business owners? They never had to write for themselves or spend time online talking with other people, why should you have to?

Networking has always set businesses apart from each other. In 2012, we’re just adding another ‘tier,’ because we know that when we use social media to interact with people we meet in person, we’re chatting with an interested person who we are genuinely interested in.

Yes. We all agree. It IS more work. But the only thing worse than working more for online attention, is putting in all that effort for NOTHING – which many people do every day!

Not you, you’re an Inside Line subscriber. You know what attitude you have to embrace to do this thing right.

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It Takes A Village to Improve Online Performance

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Online marketing is a different animal. If you’re not getting the feedback and interaction you want from all the time you’re spending chatting it up, don’t be discouraged! The online crowd can be a tough audience, and the most important thing you can do to get their attention is work within your own network to develop interactions. [Read more…] about It Takes A Village to Improve Online Performance