Does your business location show up on Google Maps? If so, are you fully taking advantage of it?
First, let’s find out if you have an accurate listing. Go to http://maps.google.com and search using your business name. Not there? Just add your business directly through the Local Business Center.
If you find your business, review your listing. Clicking on the name of your business will bring up a white information bubble with a “Claim your business” link or if you’ve already taken that step, an “edit” link.
Once you’ve claimed your business listing, Google will verify that you’re the business owner by phone (immediately – an automated call) or you can choose to have them mail you a postcard. We’ve done it both ways, but the phone call route allows you to get it done all in one sitting. Once this step is complete, you’ll be able to log-in and optimize your local business listing. [Read more…] about Have You Claimed Your Google Local Business Listing?
All your marketing efforts are working and business is starting to take off. Great! Then suddenly you find yourself unable to deliver what you promised. One of your suppliers has slipped and fallen on hard economic times and is no longer in business or cannot sustain the required flow of resources.