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Growing Your Business

Business Lessons From 2012

January 7, 2013 by Susan Hamilton 2 Comments

Ahh, we made it!

I hope you tried something new and learned something last year!

With 2012 safely behind us, and the urgency of an exciting but unpredictable 2013 now here, I thought it would be a good idea to go over some of the strongest insights from last year so we can really learn from all we’ve been through, as business owners, Americans, and members of the ZTSM Community.

How about a walk down Memory Lane?
[Read more…] about Business Lessons From 2012

Never Give Up!

Greatness Starts Little And Thinks HUGE

January 3, 2013 by Susan Hamilton Leave a Comment

Your business has awesome potential. You have everything headed in the right direction, and now the pieces of your plan will fall neatly into place. NOT.

I don’t want to be a discouragement. But nothing worthwhile has ever been easy to develop. Your ideas are still seeds, and will be for years! Those seeds need lots of watering and oxygen – and sunlight will only help. Yep, a gardening analogy from an organic gardener!
[Read more…] about Greatness Starts Little And Thinks HUGE

Marketing Is About Beliefs

September 21, 2012 by Susan Hamilton Leave a Comment

Whether you know it or not, we all function on belief systems. Have you ever heard, “Whether you think you can, or think you can’t – you’re probably right”?

Well, I want to challenge the way you think about your marketing. After all, what you believe is what you’ll eventually get. If you’re an Inside Line Subscriber – you should be used to getting challenged on a regular basis!

Listen, here’s what I want you to know … [Read more…] about Marketing Is About Beliefs

Do You Know What You’re Doing?

September 19, 2012 by Susan Hamilton Leave a Comment

Every single day, in every company across America, people are walking into their places of work with only a handful of things on their immediate to-do list, and a whole bunch on their periphery. Those peripheral, floating items are often much more important to the day-to-day operations of the company than you may realize.

We put off the big stuff until there’s time for it, right? [Read more…] about Do You Know What You’re Doing?

Become Your Customer’s Habit, and Then Their CRAVING!

September 10, 2012 by Susan Hamilton Leave a Comment

This was inspired by a great presentation from Christa Trantham, a very aware young lady with an incredible marketing perspective!

Habits are funny, little people with big feet …

No, that’s a hobbit …

But habits are pretty weird, too.

We don’t always know why people do what they do, but figuring it out is what marketing is, so it’s important to understand how our customer behaves.   [Read more…] about Become Your Customer’s Habit, and Then Their CRAVING!

Make Your Blog a Priority for Successful Results

August 15, 2012 by Susan Hamilton Leave a Comment

Marketing your business online can take you all day, or – it can be scheduled and make sense. If you don’t make it a priority while you learn to adjust to a new routine, it won’t happen at all. That’s just life, it’s hard to incorporate new things. [Read more…] about Make Your Blog a Priority for Successful Results

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